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Now your users can manage subscriptions for specific topics — instead of unsubscribing from all your emails. Give your users better control of their inbox, and help them build a long-term relationship with your brand.
When your users click unsubscribe, allow them to manage topics instead
We'll only display topics relevant to them (which they have received messages from)
Use public topics for your marketing and educational emails
Use internal topics to send messages to unsubscribed users (e.g. for privacy policy updates)
Set a topic for every message in your workflows, campaigns, and broadcasts
Or just keep the "Default topic" to quickly apply your default
Set topic types, descriptions, and defaults
We'll only enable the preference center once there are at least two public topics relevant to the user. Learn more in the docs
These SaaS companies are scaling their growth and marketing with Userlist. You could be doing that, too.
"We cut our churn by 25% in three months, which has a big impact on our growth. We did that through a couple messages in Userlist."
"Take my money! Userlist is a game-changer. Almost too easy. The integration was like, write these two lines of code, and then you have this beautiful tool."
"100% recommend Userlist. It's the only tool with the account-user relationship done right. Also, great customer service by very technical people."
"I'm telling everyone about Userlist, still excited about the tool. It's the best spot for me to see what happened. It's literally my user list."
"Our previous solution just didn't feel right. In-app messages, especially in-app broadcasts, are the absolute sweet spot for us."
"Feels like you built this tool exactly for me. It's like using cheat codes for better user onboarding. I banged out three campaigns in about two hours!"
"It's time for the landscape to shift. Moving from Intercom to Userlist has freed up a lot of pressure on the costs side of things."
"The tool is fantastic. The templates are so well thought-out. It literally saved me days compared to creating the emails from scratch."
"Yesterday I switched from Intercom to Userlist. Night. And. Day. Every startup/SaaS should switch to Userlist."
"This is exactly how workflow builders should work. Excited to see where the team takes this. Excited to use this for our own email marketing."
"Userlist is data-driven. It's so much better than tag-based automation. Really enjoy the simplicity and attention to detail in the product."
"No other email automation tool supports companies so well. Now I can record a company-level event once, and start a campaign for all users from that company."
Use our simple HTTP API to push data as JSON. Track user behavior by sending user properties and events.
Send your customer data to Userlist in a few clicks via Segment, Rudderstack, or Zapier. Zero development time required.
We offer libraries for popular frameworks and languages: Ruby, Ruby on Rails, JavaScript, and PHP.
It's not just a tool, it's a framework developed specifically for SaaS lifecycle automation. Explore our guides and email examples to get started.
Use our full-text campaign templates written by email experts, so that you never have to write anything from scratch.
It's much easier to follow best practices, so we provide free printable worksheets for you to get started.
You don't just get a new platform — you get a team of email professionals to back you up. We'll do a free 60-min roadmapping session with you, create your custom design theme, and help you adopt our signature framework.